Three very young, freshly graduated designers – Anett Gálvölgyi, Zsófia Anna Kormos and Márton Miovác – make up THE FOUR. This name was inspired by ideas connected to the number four, including renewal, building energies, intuition and openness. Their current collection, VERSATILE, reflects on today’s ever-changing, sometimes uncertain, environment in a sensitive, intellectual, yet optimistic way. The pieces adapt to changes in dress, as well as social and cultural habits. The clothes’ contours are confident, their style is calm, yet embrace the the wearer’s body gently. The colours range from cement grey through chalk white and to the shades of rose tea. The materials they use are natural, as well as including new technology materials used in sports apparel. The characteristic printed or embroidered numbers refer both to the production time of certain models, and digital culture itself.
INQ CONCEPT exploded into the public domain in 2013, when its leading designer, Orsolya Csík won the newcomer category at the Central-European fashion competition, Gombold Újra. Founded by the wonderLAB concept store, the brand is an exemplary initiative, which provides an opportunity for young Hungarian designers to introduce their work to the broader public. The concept is that the half-yearly collections are all the works of different designers, together with Orsolya Csík. The co-designer of this year’s fall-winter collection, Suburban Shepherd, is Lilla Demeter, who was inspired by traditional peasant apparel. In this collection, the clumsy awkwardness of the well-known ködmön jackets and loose-hanging pants mixes with the easy-going, funny fashion of the 90s. The collection’s most striking pieces are the plain knitted scarves; grey-brown, seamless fleece jackets; plaid flannel pieces; and powdery blouses with variable collars.
Bright colors, printed materials, sporty styles for everyday wear make the pieces of Daige instantly recognizable. The blouses look as if they were made from pieces of an abstract painting, while the bags resemble over-enlarged, pixely pictures. The strong visuals, various painting methods and effects captivated Melinda Tóth, the brand’s creator, and the latest collection was inspired by the works of two Dadaist artists, Hans Arp and Marcel Duchamp. The characteristic, strong use of color, the principle of randomness, the paper collages’ apparent irregularity and the composition - which appear to be disorderly - shows in the astounding cut lines and the printed materials’ character, as well. The details are well thought-out, as well: the functionless zippers and snaps refer to Duchamp’s concept of 'ready made”, while the hand-drawn squares refer to the artist’s passion for chess.
Heni Herold debuted to the public with her diploma work in 2011, and even her first collection was remarkable. During the design process, Heni is driven by the joy of discovery; each of her collections is built on a theme, and is an individual universe. For her, dressing is not a privilege, but a manifestation and tool of self-expression. Her fall-winter collection named Melancholia is inspired by the sand dunes of the Baltic Sea and a family house around there. During her work, she constantly studies the contradiction of the ever-changing natural phenomenon and the built environment. The use of natural materials, especially matte leather, light pleated surfaces and hand-painted, glossy applications create an exciting result. This is paired with the tension-filled, yet playful combination of black, white and gold. Currently, we can buy the pieces of HENIHEROLD from the designer only.
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